Skechers Celebrates 10th Pier to Pier Friendship Walk with $2 Million Fundraising Goal for Kids

Sugar Ray Leonard, Brooke Burke, Tommy Lasorda and More
Celebrities to Gather in Support of Children with Special Needs and
Education on October 28

MANHATTAN BEACH, Calif.–(BUSINESS WIRE)–The Skechers Foundation plans to break all donation and attendance
records on October 28th at the organization’s 10th
annual Skechers
Pier to Pier Friendship Walk
, California’s largest in support of
children with special needs and education. Backed by presenting sponsor
Nickelodeon and media sponsor NBC4 Southern California, the Walk has
topped donations every year since its inception, and is expected to
continue its winning streak and surpass $2 million for the first time in
the event’s history.

“This year’s event is going to be an incredible celebration – one that
looks back on how we’ve raised more than $10 million for kids this past
decade, and aims higher with even bigger goals for the next generation,”
said Michael Greenberg, president of Skechers and the Skechers
Foundation. “We started the Walk in 2009 to take action during a tough
economy when state budgets were especially tight for our children – and
thanks to the compassion of Nickelodeon, our sponsors and tens of
thousands of passionate citizens, those kids are now motivated young
adults who are making a difference.”

“At Nickelodeon we celebrate all kids, and all of the wonderful
characteristics that make them unique, which is why we are proud to
support the Skechers Pier to Pier Friendship Walk and the important work
this event will fund,” said Jennifer Tracy, senior vice president of
Partner Marketing at Nickelodeon Velocity.

The Skechers Pier to Pier Friendship Walk is a primary contributor to The
Friendship Foundation
, an organization that assists children with
special needs and their families through one-on-one peer mentoring and
social recreational activities such as summer camps, outings to sporting
events and a variety of classes that include music, yoga, cooking, art
and drama. In addition to educating, inspiring and connecting children
who have special needs with their community, the Walk also helps
education foundations maintain and enhance their schools; improve
technology, science labs and libraries; revamp music programs; reduce
class sizes and protect teachers’ jobs. The Skechers Foundation’s
scholarship program also awards $100,000 annually to exceptional
students who have shown financial need and excellence in academics,
athletics and leadership.

Since its inception, the Walk has grown from approximately 1,000 people
in attendance who raised $220,000 in 2009 to more than 13,000 walkers
and participants donating $1.8 million in 2017. The event has also
amassed a team of loyal celebrities, including Sugar Ray Leonard and
Brooke Burke who are returning for the fourth and eighth time,
respectively, and sports legend Tommy Lasorda – a Skechers Pier to Pier
Friendship Walk board member who helped launch the event with Michael
Greenberg and has attended every year since its inception.

“As great as our past Walks have been, our eye is on the future,” added
Tommy Lasorda. “With more funds dedicated to children with special
needs, our schools, and scholarships for our kids, we’re only going to
reach higher and create more incredible success stories.”

The 3.4-mile Walk will begin at the Manhattan Beach Pier at 9AM, where
participants will walk to the Hermosa Beach Pier and back. To register
or make a donation, visit skechersfriendshipwalk.com
or follow SKECHERS on Facebook (facebook.com/SKECHERSFriendshipWalk)
and Twitter (twitter.com/SkechersP2PWalk).

In addition to headlining sponsor Nickelodeon and media sponsor NBC4
Southern California, the Skechers Pier to Pier Friendship Walk thanks
its sponsors that include: The Claudette & Ethan Rickett Care
Foundation, Steel Sports, Ross Stores, Moose Toys, Continental
Development, Vertra Suncare, JR 286, and more than 100 other companies
who have supported our children.

About Skechers Foundation
Skechers Foundation was established to provide families around the world
with the necessities and skills to succeed in life. In addition to
organizing the Skechers Pier to Pier Friendship Walk, the Skechers
Foundation funds tax-exempt, 501(c)(3) nonprofit organizations that
provide education and job training, shoes, clothing, fitness and
nutrition guidance to communities in need.

About Skechers USA, Inc.
USA, Inc., based in Manhattan Beach, California, designs, develops and
markets a diverse range of lifestyle footwear for men, women and
children, as well as performance footwear for men and women. Skechers
footwear is available in the United States and over 170 countries and
territories worldwide via department and specialty stores, 2,715
Skechers Company-owned and third-party-owned retail stores, and the
Company’s e-commerce websites. The Company manages its international
business through a network of global distributors, joint venture
partners in Asia and the Middle East, and wholly-owned subsidiaries in
Canada, Japan, throughout Europe and Latin America. For more
information, please visit about.skechers.com
and follow us on Facebook,
and Twitter.

This announcement contains forward-looking statements that are made
pursuant to the safe harbor provisions of the Private Securities
Litigation Reform Act of 1995. These forward-looking statements include,
without limitation, Skechers’ future domestic and international growth,
financial results and operations including expected net sales and
earnings, its development of new products, future demand for its
products, its planned domestic and international expansion, opening of
new stores and additional expenditures, and advertising and marketing
initiatives. Forward-looking statements can be identified by the use of
forward-looking language such as “believe,” “anticipate,” “expect,”
“estimate,” “intend,” “plan,” “project,” “will be,” “will continue,”
“will result,” “could,” “may,” “might,” or any variations of such words
with similar meanings. Any such statements are subject to risks and
uncertainties that could cause actual results to differ materially from
those projected in forward-looking statements. Factors that might cause
or contribute to such differences include international economic,
political and market conditions including the challenging consumer
retail markets in the United States; sustaining, managing and
forecasting costs and proper inventory levels; losing any significant
customers; decreased demand by industry retailers and cancellation of
order commitments due to the lack of popularity of particular designs
and/or categories of products; maintaining brand image and intense
competition among sellers of footwear for consumers, especially in the
highly competitive performance footwear market; anticipating,
identifying, interpreting or forecasting changes in fashion trends,
consumer demand for the products and the various market factors
described above; sales levels during the spring, back-to-school and
holiday selling seasons; and other factors referenced or incorporated by
reference in the Company’s annual report on Form 10-K for the year ended
December 31, 2017, and its quarterly report on Form 10-Q for the three
months ended June 30, 2018. The risks included here are not exhaustive.
Skechers operates in a very competitive and rapidly changing
environment. New risks emerge from time to time and the companies cannot
predict all such risk factors, nor can the companies assess the impact
of all such risk factors on their respective businesses or the extent to
which any factor, or combination of factors, may cause actual results to
differ materially from those contained in any forward-looking
statements. Given these risks and uncertainties, you should not place
undue reliance on forward-looking statements as a prediction of actual
results. Moreover, reported results should not be considered an
indication of future performance.


Media Contact:
Jennifer Clay


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