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Ravensburger AG Launches Ravensburger Canada

With Offices in Montréal and Toronto, Ravensburger Names Toy Industry Veteran Stephane Madi Head of Ravensburger Canada

MONTREAL–(BUSINESS WIRE)–Ravensburger AG, one of the world’s leading maker of toys, puzzles, and games, announces the opening of Ravensburger Canada this month. Canada has long supported a robust and growing market for toys, puzzles and games, which complements Ravensburger’s explosive growth in the Canadian market. Stephane Madi, a 12-year veteran of the toy and games industry, will lead the new office as Head of Ravensburger Canada.


“Ravensburger has a long tradition in Canada, with decades of premium products and immersive experiences embraced by the Canadian consumer,” said Filip Franke, CEO of Ravensburger North America. “In addition to our longtime, passionate fans in the North, the enthusiasm for our products only accelerated with our newest releases.”

Over the past five years, Ravensburger has had significant successes in Canada, capturing the No. 1 position in the puzzle category and recording more than 35% compounded annual growth rate in sales since 2015. The company also notched a 45% revenue growth rate in the toy, puzzles and games categories combined in 2019.

Sales growth in Canada occurred soon after Madi joined the company in 2014 as Director of Sales, Canada. Prior to joining Ravensburger, Madi started his career in toys and games with years in international toy licensing and brand management, followed by his time as National Accounts and Key Channels Manager for Mega Brands North American Business.

As head of Ravensburger Canada, Madi oversees business development with hundreds of partners nationwide; representing all of Ravensburger’s toy and game categories. He will report to Filip Francke, CEO of Ravensburger North America.

“Given his industry experience and passion advocating for our retail partners and the Canadian customer, Stephane Madi is the ideal candidate to lead Ravensburger’s expansion in this market,” said Francke.

With corporate headquarters in Ravensburger, Germany, Ravensburger AG has international offices in Austria, Belgium, the Czech Republic, France, Great Britain, Italy, the Netherlands, Spain, Switzerland, the U.S., and Canada.

About Ravensburger North America

Ravensburger North America (RNA), a division of Ravensburger AG, is a portfolio of award-winning brands with a shared vision to promote playful development at every stage and every age. The RNA family of brands, including Ravensburger, BRIO, Wonder Forge and ThinkFun, offers an expansive line of thoughtfully designed puzzles, games, toys and activities that focus on quality, craftsmanship and encourage timeless entertainment pursuits or shared moments of fun for the entire family.

About Ravensburger AG

Founded in Ravensburg, Germany, in 1883, Ravensburger AG is a leading producer of toys loved the world over for its commitment to detail and quality. In the U.S., the company is known for its extensive line of puzzles for children and adults, award-winning board games, such as the bestseller Labyrinth, and its engaging science and arts and crafts kits. To learn more, visit ravensburger.com, facebook.com/Ravensburger/ and @RavensburgerPC.

Contacts

Lisa Krueger, Zebra Partners for Ravensburger

[email protected] / (201) 892-3381

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