With a robust end-to-end platform for creating, managing and rapidly
deploying engaging OTT experiences across multiple TV platforms
SAN JOSE, Calif.–(BUSINESS WIRE)–Ooyala,
a leader in media production, distribution and monetization solutions,
is partnering with 24i, the leading Internet TV app developer for the
world’s top media companies, to launch OoyalaREACH, an integrated and
highly configurable OTT content preparation and delivery solution. Media
owners can leverage OoyalaREACH to create, manage and deploy premium OTT
experiences across multiple platforms seamlessly, expanding the
audiences for their content and driving more revenue.
Powered by 24i’s SmartOTT and Backstage solution, which features
templated front-end apps and middleware, OoyalaREACH plugs in to the
Ooyala Flex Media Platform and other Ooyala solutions, so media owners
can have a well connected content supply chain, from start to finish.
With complete flexibility in the configuration and branding of the
front-end apps, high quality and unique app experiences can now be
created and deployed quickly across a wide array of platforms like iOS,
Android, Apple TV, Roku, Smart TVs and more.
This modular and integrated solution also offers ready access to
analytics, advertising, and eCommerce solutions, so media owners can
manage, publish and monetize their OTT experiences easily, with insights
into viewing trends.
“Time to market is key in today’s high pressure media world,” said
Jonathan Huberman, CEO, Ooyala. “OoyalaREACH, powered by 24i, is a
robust yet flexible solution that will shorten the time to market for
any media owner keen to launch their content across multiple platforms.”
“We want to enable media owners worldwide to delight their viewers,
subscribers and fans with immersive experiences across all devices,”
said Martijn van Horssen, CEO and Co-founder, 24i. “Teaming up with
partners like Ooyala is key to our success in delivering on this goal,
and we’re very excited to partner with Ooyala and to power their
complete templated applications OTT Solution, OoyalaREACH.“
For over 10 years, Ooyala has been at the forefront of shaping the
content supply chain revolution as a leading provider of OTT, content
production, and digital distribution solutions. Ooyala powers linear and
on demand video for the world’s largest companies, managing thousands of
hours of content and serving billions of streams across all platforms.
With its open APIs and vast partner ecosystem, Ooyala Flex Media
Platform provides a single source of truth for managing metadata and
workflows of media companies. The Ooyala Flex Media Platform enables
content creators and distributors to become more agile and cost
efficient by automating tasks, simplifying workflows and reducing
time-to-TV-grade experiences across all screens.
Ooyala has offices in the Silicon Valley, Chennai, Dallas, Guadalajara,
London, Madrid, New York, Singapore, Sydney, Tokyo, and sales operations
in many other countries across the globe. For more information, visit www.ooyala.com.
For inquiries, contact
us or email [email protected].
24i Media is an industry-leading global TV app developer with an
award-winning technology framework, that supports clients to develop and
deploy apps faster and more efficiently on all devices, screens and TV
24i empower broadcasters, content owners and operators with future-proof
and flexible tools to create and monetize personalized TV apps, while
accelerating time-to-market and reducing cost. 24i’s technology
framework powers the digital experience for leading brands around the
world, including iflix, Rakuten, Fox Sports, TDC, Sinclair Broadcasting
Group, Globo, RTÉ, NPO and many more.
24i Media, founded in 2009, is headquartered in Amsterdam, with offices
in Los Angeles, New York, Buenos Aires, Madrid, Copenhagen and Brno.
For more information, please visit www.24i.com.
Colleen Nichols, 925-383-5539
Bob Gold & Associates
Chris Huppertz, 310-320-2010