Mutual of Omaha Announces New Guaranteed Plus Whole Life Policy with Funeral Planning Services

Innovative new solution to simplify funeral planning process for

OMAHA, Neb.–(BUSINESS WIRE)–United of Omaha, a Mutual
of Omaha
company, today announced Guaranteed Plus Whole Life
insurance, an innovative new life insurance policy with a no additional
cost rider that helps simplify the funeral planning process for

Created through a strategic alliance with Everest
Funeral Concierge Service
, Guaranteed Plus includes the benefits of
a Guaranteed Whole Life policy from United of Omaha, plus funeral
planning services from Everest, including 24-hour personalized funeral
planning assistance, secure online planning tools and online will
preparation services.

Guaranteed Plus will be available for consumers to purchase online or
over the phone in select states beginning Nov. 5, 2018.

“After spending a great deal of time listening to our customers, we
learned they want to make funeral planning simple and affordable, both
for themselves and for the loved ones they leave behind,” said Brian
Poppe, Senior Vice President at Mutual of Omaha. “Guaranteed Plus was
designed with these needs in mind. Through our collaboration with
Everest, we’re excited to be able to offer this innovative new solution
that makes the funeral planning process more simple and affordable. Not
only will it provide our customers added peace of mind, it will allow
their families to grieve rather than worry about all of the little
details that go into planning a funeral.”

In February, Mutual of Omaha surveyed life insurance consumers to learn
more about their needs. The results of the survey showed 81 percent of
consumers want a more simplified funeral planning process, while 76
percent want help finding a funeral home that offers fair prices for
their funeral.

“Everest exists to advocate for families, to be their champion and to
offer support and independent advice during one of life’s most
challenging times,” said Mark Duffey, President and CEO of Everest
Funeral Concierge. “We’re very pleased to collaborate with Mutual of
Omaha to help make funeral planning simple and affordable for life
insurance customers.”

Highlights of Guaranteed Plus include:

  • Available in face amounts up to $25,000
  • No medical exam required
  • Guaranteed death benefits as long as premiums are paid
  • 24-hour funeral concierge assistance to help consumers with funeral
    decisions, including gathering and presenting funeral pricing in an
    easy-to-understand format and negotiating prices with funeral homes
    and other funeral-related service providers
  • Cost comparison tools to help consumers compare costs at local funeral
  • Secure online planning and storage tools, which allow consumers to put
    wishes in writing and communicate those wishes to family members
  • Online services to help create a will, healthcare directive or power
    of attorney
  • Expedited payment of life insurance proceeds to help cover funeral

For more information about whole life insurance from United of Omaha,
visit www.mutualofomaha.com/life-insurance
or refer to the policy for additional details.


Mutual of Omaha:
Andy Halperin, 402-351-2903
Stevens, 713-419-0000


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