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Globalfaces Direct Appoints Carolyn Soro as New VP Customer Success

TORONTO–(BUSINESS WIRE)–Globalfaces Direct Inc. (“GFD”), a leading provider of outsourced
fundraising solutions, has named Carolyn Soro its new Vice President of
Customer Success. In this capacity, Carolyn will be responsible for
leading all of GFD’s customer facing resources and will have a broad
mandate to deliver high quality donor acquisition and retention services
for GFD’s not-for-profit partners.

“Carolyn’s experience leading one of Canada’s largest not-for-profit
monthly donor acquisition program, coupled with her customer success
pedigree and deep, multi-channel marketing experience makes her the
ideal leader for our Customer Success function here at GFD,” said Chief
Executive Officer Naseem Saloojee.

“In working with Carolyn for the past 5 years as her client, I can think
of no not-for-profit leader with a better understanding of the monthly
donor acquisition and retention cycle or how not-for-profits can
maximize monthly recurring revenue,” said co-founder and Chief Operating
Officer Matthew Davison.

Most recently, Carolyn led Direct and Digital Acquisition for Plan
International Canada, where she oversaw the country’s leading monthly
donor acquisition program. Previously, Carolyn held a range of marketing
and customer service leadership roles with UNICEF and Bell Canada.

“I’m excited about the opportunity to lead the next chapter of
Globalfaces Direct’s work with leading not-for-profit organizations,”
said Carolyn, “with an exceptional team and the strongest field
fundraising force in North America, the sky’s the limit in terms of how
well GFD can deliver value for its clients.”

About Globalfaces Direct Inc.

Globalfaces Direct is a leading multi-channel outsourced fundraising
service provider for the Not-for-Profit industry. With nearly 1000
fundraisers in markets throughout North America, Globalfaces provides
integrated campaigns to acquire and sustain monthly donors through its
face-to-face fundraising, call centre, and data and analytics offerings.

Contacts

Globalfaces Direct Inc.
Josh Dhanpal, 1-416-300-7619
[email protected]
www.globalfacesdirect.com

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