Footwear Market in China

The prevailing sports fashion trend, particularly the rising popularity of sports footwear due to its comfort and versatile function, decelerated the growth of other footwear, especially fashion leather footwear, in China in the review period. This trend continued in 2016, leading Nike to overtake Belle International to be the leading player in footwear in terms of value sales in the same year.

Footwear in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2021 illustrate how the market is set to change.


Product coverage: Children’s Footwear, Men’s Footwear, Women’s Footwear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Footwear market;

* Pinpoint growth sectors and identify factors driving change;

* Understand the competitive environment, the market’s major players and leading brands;

* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents



Competitive Landscape


Category Data

Strategic Direction

Key Facts

Retail Operations

Internet Strategy

Competitive Positioning

Internet Retailing Thrives in China

Growth Momentum Forecast To Remain Modest

Key Trends and Developments

Upgraded Outlets Provide A Brand-new Lifestyle Experience

Smart Wearables Lead the Sports Fashion Trend


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