FabFitFun Launches Chic & Tonic, a Barware Line Created for Women by Women

Line Includes Gift-Worthy Glasses, Accessories, and More, Just in
Time for Holiday Season

WEST HOLLYWOOD, Calif.–(BUSINESS WIRE)–#chicandtonic–Raise your glasses, leading women’s lifestyle brand, FabFitFun,
announced the launch of a new brand, Chic
& Tonic
, that includes bar and kitchen products designed with
women in mind. Launched at the company’s fall box celebration, Chic &
Tonic is an accessible line of products for the bar and kitchen with a
cheeky and retro cool vibe, designed to make entertaining a truly happy
hour. Chic & Tonic challenges the norm of masculine barware products
that cater to a mostly male audience by bringing women products with a
classy and feminine edge.

Current Chic & Tonic products include:

  • Bangle Flask – A stylish, oversized stainless steel copper
    bangle bracelet that packs more than a fashion punch. It can pack an
    actual punch with a 3.5 oz shot of your favorite spirit.
  • Stemless Wine Tumblers (Set of 4) – A chic copper-colored set
    of stemless glasses gives any wine a rosey shine. They are made of
    stainless steel, and plated with a gorgeous glossy, copper-colored
    finish. The absence of a stem also makes for fewer spills.
  • Cocktail Shaker – This cocktail shaker is made of
    copper-colored stainless steel and is the perfect item to add to your
    barware collection. Whether you’re shaking up a cocktail for your
    girlfriends or placing it on your bar cart, this shaker will
    definitely catch people’s eyes.

“We have thought about launching products in the barware category for
years and when we started seriously taking a look at the market we
noticed that the vast majority of products catered to a mostly male
audience,” said Gina Kohler, head of product development, FabFitFun. “We
saw a huge opportunity to fill that gap and create something that was
both functional and feminine, which is how Chic & Tonic was born. This
is in our DNA, so we are uniquely positioned to develop and deliver
products that we know women will love, and we think Chic & Tonic will be
a must have for anyone looking to expand their home bar, or find a great
holiday gift for the cocktail enthusiasts on their list.”

Additional FabFitFun brands include ISH
(I’m Smoking Hot), a makeup artistry brand committed to creating fresh
and innovative makeup products that celebrate your beauty from the
inside out. Founded in 2016, ISH now includes brand ambassador and
resident makeup artist Amy Nadine, a celebrity makeup artist and
co-founder of thebeautydepartment.com.
Her clientele includes Rachel Bilson, Lauren Conrad, Emmy Rossum, Kate
Bosworth, Nina Dobrev, Susan Sarandon & many more. Amy is known for her
intuitive ability to define and enhance the natural beauty of every face
she touches. Summer
& Rose
, FabFitFun’s Venice Beach inspired fashion and
accessories line, includes everything from sunglasses to totes, candles,
hats and more. Summer & Rose and ISH products have been featured in
seasonal boxes and FabFitFun Edit and Add-On sales, and ISH is now
available on UrbanOutfitters.com
and QVC.com.

A new assortment of Chic & Tonic products will be available on October
28 on chicandtonic.com
and beginning November 1 in the winter add-ons sale, an exclusive sale
for members that takes place prior to the seasonal boxes shipping. New
products include:

  • Drink Tac-Toe Set – The sparkling mid-century shot glasses
    serve as your X’s and O’s and put an adult spin on the classic game.
  • Stemless Champagne Flutes – These stemless flutes add sparkle
    to any celebration. They have the perfect touch of retro flare for the
    modern host.
  • Decanter Set – This mid-century glass decanter and matching
    glassware will give your bar a vintage flair. Cheer the end of the day
    with a glass of your favorite spirit—straight up or on the rocks.
  • Diamond Glasses – Raise a glass and spirits with this chic set
    of diamond cut glassware. The faceted design allows the glasses to sit
    at an angle to rotate your drink for perfect aeration and taste. A
    gold starburst motif gives a beautiful accent to your most beloved
    beverage.
  • Round Canteen – A vintage inspired, gold-plated, stainless
    steel flask that fits perfectly in a purse or a loose pocket to take
    your favorite spirit on-the-go.
  • Bar Towel Set (Set of 3) – Make a splash (and wipe it
    up) with the bar towel trio. Handy for drying your hands or cleaning
    up spills, these plush cotton towels feature fun cocktail-inspired
    prints.
  • Metal Straw – These reusable gold metal straws are eco-friendly
    and stylish. Made of sleek stainless steel, the straws elevate the
    look of your drink and make reusing a no-brainer. Complete with its
    own cleaning brush, this metallic set gives an old-time touch to every
    sip you take.

About FabFitFun:

Founded in 2010 by Co-CEOs Daniel and Michael Broukhim and
Editor-in-Chief Katie Rosen Kitchens, FabFitFun is a lifestyle
membership that inspires women to lead happier, healthier lives through
product and brand discovery. Its flagship product, the FabFitFun Box,
delivers a curated collection of full-size products across beauty,
fashion, wellness, fitness, home, technology and beyond – each season.
In addition to the box, FabFitFun members receive access to FabFitFunTV,
a streaming video service offering on-demand wellness videos, daily
lifestyle content, the FabFitFun online Community and year-round
exclusive sales and shopping experiences. Join
FabFitFun
by visiting fabfitfun.com.

Contacts

FabFitFun
Michelle Kim
michellek@fabfitfun.com
214.277.3244

leverton

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