Electronic Arts and UEFA Reveal the eChampions League

New Esports Competition Expands the EA SPORTS FIFA 19 Global Series

REDWOOD SHORES, Calif. & NYON, France–(BUSINESS WIRE)–Electronic Arts Inc. (NASDAQ: EA) and the Union of European Football
Associations (UEFA) today announced the eChampions League, a pivotal
tournament expansion to the EA SPORTS FIFA 19™ Global Series* and
a brand new, authentic way for millions of football fans to connect to
the UEFA Champions League through the competition.


The eChampions League adds to the growing list of global events and
competitions on the Road to the FIFA eWorld Cup 2019™ next summer.
Eligible competitors will compete on PlayStation 4 and participate in
eChampions League Global Online Knockout tournaments between March 2-3,
with the top 64 players advancing to a live qualifying event on April
26-27.

EA SPORTS FIFA captivates tens of millions around the world, and
our deep integration within the many in-game experiences gives us
exciting opportunities to connect the UEFA Champions League to players,”
said Guy-Laurent Epstein, UEFA Marketing Director. “We see the
eChampions League and competitive FIFA as an important step in
connecting with existing and new fans of the UEFA Champions League.”

Only eight of the world’s elite will advance from the April live event
to the eChampions League Final. Hosted in Madrid on May 31, the
eChampions League Final will be played a day before the real-world UEFA
Champions League Final on June 1, creating a two-day celebration of
digital and traditional football.

To further connect the eChampions League Final to the real-world
competition, the eight competitors will draft and use footballers
involved in the UEFA Champions League Group Stage. The eChampions League
winner will earn a majority $100,000 share of the $280,000 purse and a
crucial 850 EA SPORTS FIFA 19 Global Series Points.

“Building an authentic UEFA Champions League competition was the next
logical step in the continued EA SPORTS FIFA 19 Global Series
expansion for both players and spectators,” said Brent Koning, EA SPORTS
FIFA Competitive Gaming Commissioner. “Our passionate competitors love
the UEFA Champions League and the eChampions League creates a unique
opportunity for the competitive FIFA superstars to represent their clubs
in the pinnacle of club football.”

As an Official Qualifier for the EA SPORTS FIFA 19 Global Series**,
the eChampions League brings the authenticity and excitement of the
competition to life out-of-game. In addition to the tournament, fans can
connect with the UEFA Champions League through many in-game features
including the Tournament Mode, which contains all the drama fans crave
from the group stage through to the illustrious UEFA Champions League
Final. The Journey Champions concludes the iconic Alex Hunter’s
narrative journey through his UEFA Champions League participation.
Additionally, the global phenomenon FIFA Ultimate Team (FUT) features
the UEFA Champions League for the first time and incorporates curated
experiences throughout the football season.

*Eligibility restrictions apply. See Official
Rules
 and FUTChampions.com
for details. Final terms and structure subject to change.

** THE JOURNEY: CHAMPIONS, DIVISION RIVALS AND FUT CHAMPIONS ARE
AVAILABLE ON XBOX ONE, PLAYSTATION 4 AND PC PLATFORM VERSIONS ONLY. UEFA
CHAMPIONS LEAGUE CONTENT AVAILABLE ON XBOX ONE, PLAYSTATION 4, PC AND
NINTENDO SWITCH VERSIONS ONLY. PLEASE VISIT
https://www.easports.com/fifa/features
FOR MORE DETAILS ON WHAT FEATURES ARE AVAILABLE ON EACH PLATFORM.

About Electronic Arts

Electronic Arts (NASDAQ: EA) is a global leader in digital interactive
entertainment. The Company develops and delivers games, content and
online services for Internet-connected consoles, mobile devices and
personal computers. EA has more than 300 million registered players
around the world.

In fiscal year 2018, EA posted GAAP net revenue of $5.15 billion.
Headquartered in Redwood City, California, EA is recognized for a
portfolio of critically acclaimed, high-quality brands such as The
Sims™, Madden NFL, EA SPORTS™ FIFA, Battlefield™, Need for Speed™,
Dragon Age™ and Plants vs. Zombies™. More information about EA is
available at www.ea.com/news.

EA SPORTS, Battlefield, The Sims, Need for Speed, Dragon Age, and Plants
vs. Zombies are trademarks of Electronic Arts Inc. NFL and FIFA are the
property of their respective owner and used with permission.

About UEFA

UEFA is the governing body of European football. UEFA’s mission is to
promote, protect and develop European football at every level of the
game, to promote the principles of unity and solidarity, and to deal
with all questions relating to European football. For more information,
please visit UEFA.org.

Contacts

Electronic Arts Inc.
Jino Talens, +1 650-628-9111
Sr. PR
Manager
jtalens@ea.com
or
Caitilin
Doherty, +41 7544-22264
Intl’ PR Lead
cadoherty@ea.com

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