“Fresh off the success of the 2017 Final Four, the NCAA is coming back! Today it awarded the Valley of the Sun the 2024 Final Four, college basketball’s biggest stage.
The 2017 Final Four was a huge success generating more than $324 million dollars for the local economy. More importantly, it added to Phoenix’s growing resume for hosting iconic events.
Congratulations to Arizona State University who will serve as host of the Final Four, members of the Phoenix Local Organizing Committee and the Arizona Office of Tourism for your hard work securing this mega event for the Valley and the State.”