Amazon Announces Launch of Amazon Music for Mexico, Bringing Tens of Millions of Songs for Ad-Free and On-Demand Streaming to Customers

Amazon Music offers Amazon Music Unlimited and Prime Music: two
options of streaming tiers with millions of songs and thousands of
playlists and stations

With Amazon Music Unlimited, subscribers can choose from more than 50
million songs featuring today’s hottest new releases, with multiple
subscription options for eligible customers after a three-month free
trial

Prime Music brings more than two million songs and hundreds of
playlists and stations to Prime members, at no additional cost to their
Prime membership

Amazon Music customers across both tiers of streaming will experience
the magic of requesting and discovering music with innovative voice
features in Spanish with Alexa,
when Amazon Echo Devices ship to
Customers beginning next week

MEXICO CITY–(BUSINESS WIRE)–(NASDAQ: AMZN) — Amazon Mexico announced today the launch of
Amazon Music, Amazon’s music streaming service offering customers a
variety of ways to listen to and discover music, from chart-topping
releases by today’s top artists including Natalia Lafourcade, Ariana
Grande, Reik, Calvin Harris, J Balvin, and Shakira, as well as an
immense selection of locally-curated playlists and stations, both
completely ad-free and on-demand, and specially curated for music
listeners in Mexico. With Amazon Music, streaming music is easier and
more fun than ever before, with the added ability for listeners to use
their voice to request music through using innovative voice features,
powered by Amazon Alexa as it arrives for customers this month. Learn
more at amazon.com.mx/music.

“With today’s launch in Mexico, we’re bringing our customers an
incredible selection of music including hand-curated global and local
content created for music lovers in Mexico,” stated Federico Pedersen,
Head of Music for Mexico. “Soon millions of songs will be paired with a
brand-new way of listening to music through voice on Alexa, delivering a
host of brand-new ways to ask for music. We can’t wait for customers to
begin their listening experience with Amazon Music.”

With Amazon Music now available for customers in Mexico, music listeners
will be able to choose from a variety of options for music streaming
featuring a dynamic selection of hand-curated playlists and personalized
stations covering top international, and regional genres. For the
ultimate selection in music streaming, listeners can subscribe to the
Amazon Music premium tier, Amazon Music Unlimited, and have access to
more than 50 million songs and thousands of playlists and stations at a
variety of subscription tiers. Amazon Music Unlimited includes a wide
selection of popular and emerging artists from the region, and thousands
of hand-curated playlists and stations including “Mexicanísimo,” a
hand-curated playlist presenting Regional Mexicana acts; “Hecho en
México,” which offers a mix of modern and classic songs by Vicente
Fernández, José Alfredo Jiménez and more; “#LoQueSuena,” a playlist
updated weekly with new music trending in Mexico; and “Fuego Latino,”
one of the most popular global playlists on Amazon Music, highlighting
today’s hottest songs in Latin music.

With Prime Music, every new and existing Amazon Prime member will
automatically be able to listen to more than two million songs and
hundreds of hand-curated playlists and stations for up to 40 hours of
monthly playback, at no additional cost to their Prime membership. With
Prime Music, listeners will now have access to choose from a variety of
hand-curated playlists including “Corazón Partido,” with songs by Mon
Laferte and Sin Bandera, to “Reggaetón y ya,” including hit tracks by
Maluma, Nicky Jam and Daddy Yankee, and classic grupera acts on “Y Que
Toque La Banda.”

On Amazon Music, searching for the perfect song by scrolling through a
visual interface is no longer required, as music listeners will soon be
able to discover new favorites and easily return to popular playlists,
albums and more with the launch of Amazon Alexa this month. Customers in
Mexico will join the tens of millions of Amazon Music listeners in more
than 40 countries around the world who have the ability to use natural
language commands to listen to music, including simply asking Alexa to
play the latest single or album from their favorite artist, or to easily
find playlists and stations based on a variety of moods and genres,
anywhere they go. Amazon Music is available in the Amazon Music app for
iOS and Android, on Mac, PC, Fire TV Stick Basic Edition and any Web
Browser, and on the recently announced Amazon Echo family of devices
when they begin to ship this month in Mexico.

Alexa will soon be available in the Amazon Music app in iOS and Android,
making it easy for customers to just ask for music in a variety of ways
on the go, including:

  • Home from work and want to unwind? Try asking for music by mood,
    including, “Alexa, play relaxing music.”
  • Looking for the latest album by a certain artist? Ask, “Alexa, play
    the latest album by Camilla Cabello,” and Alexa will play Camilla.
  • Hear a song on the radio that you want to play again? Request, “Alexa,
    play ‘Circo Soledad’ by Arjona.”
  • Looking for music from a specific genre and era? Ask, “Alexa, play
    rock music from the 70s” or, “Alexa, play pop music from the 2000s.”
  • In the mood for a curated playlist? Ask, “Alexa, play a Cumbia
    playlist” or, “Alexa, play a Reggaetón playlist.”
  • Not sure what you want to play? Just say, “Alexa, play music” to hear
    a station based on your personal listening habits.

Starting today, eligible customers who are not already Prime members can
try Prime Music with a 30-day
free trial of Amazon Prime
. For even more music, eligible customers
can also sign up for a free, three-month trial of Amazon Music Unlimited
for a limited time before choosing from three plan options. Customers
can sign up for the Amazon Music Unlimited Individual Plan at
MXN$99/month, or MXN$990/year for Prime members only; the Family Plan,
which allows up to six members of a household to share a subscription
for just MXN$149/month, or MXN$1,490/year for Prime members only; or the
exclusive Single Device Plan, offering full access to Amazon Music
Unlimited at MXN$39/month on one Echo device. Visit amazon.com.mx/music
to learn more about the variety of features and price plans available on
Amazon Music in Mexico.

About Amazon Music

Amazon Music reimagines music listening by enabling customers to unlock
millions of songs and thousands of curated playlists and stations with
their voice. Amazon Music provides unlimited access to new releases and
classic hits across iOS and Android mobile devices, Fire tablets and the
Fire TV Stick Basic Edition, PC, Mac, Echo, and more. With Amazon Music,
Prime members have access to ad-free listening of more than two million
songs at no additional cost to their membership. Listeners can also
enjoy the premium subscription service, Amazon Music Unlimited, which
provides access to over 50 million songs and the latest new releases.
Engaging with music has never been more natural, simple, and fun. For
more information, visit amazon.com.mx/music
or download the Amazon Music app.

About Amazon

Amazon is guided by four principles: customer obsession rather than
competitor focus, passion for invention, commitment to operational
excellence, and long-term thinking. Customer reviews, 1-Click shopping,
personalized recommendations, Prime, Fulfillment by Amazon, AWS, Kindle
Direct Publishing, Kindle, Fire tablets, Fire TV, Amazon Echo, and Alexa
are some of the products and services pioneered by Amazon. For more
information, visit amazon.com/about
and follow @AmazonNews.

Contacts

Amazon.com, Inc.
Media Hotline
Amazon-pr@amazon.com
www.amazon.com/pr

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