DELRAY BEACH, Fla.–(BUSINESS WIRE)–Alfred Angelo, America’s oldest and foremost bridal company, debuts new Truly Yours bridal collection today at National Bridal Market in Chicago. The new collection of separates will join Alfred Angelo’s existing franchise collections – Sapphire, Modern Vintage, Signature and Disney’s Fairy Tale Weddings by Alfred Angelo so that brides can find the perfect match for their big day.
“The modern bride wants to create an occasion as individual as she is and the Truly Yours concept allows her the freedom to create something truly unique to her personal style”
The gowns are contemporary and chic, designed for the bride trying to create something all her own, whether the wedding is on the beach or in a garden, Truly Yours has a combination waiting for her. Also comprised in the Truly Yours collection are bridal separates allowing the bride to design a more personalized look for her wedding. She can mix-and-match stunning tops, gorgeous skirts, belts and toppers to design her own wedding dress.
“The modern bride wants to create an occasion as individual as she is and the Truly Yours concept allows her the freedom to create something truly unique to her personal style,” said Richard Anders, President and Chief Executive Officer at Alfred Angelo. “Strategically, adding this fifth sub-brand to our portfolio allows us to offer another collection based directly on consumer needs and wishes.”
Each Alfred Angelo collection brings an unmatched variety of styles tailored to specific tastes. Signature by Alfred Angelo pairs well with a classical bride looking for the quintessential wedding gown in a style that is romantic, traditional & beautiful. Sapphire Collection has couture-inspired styling, gorgeous fabrics & lavish embellishments for the glamorous bride. Modern Vintage is ideal for a destination wedding, capturing the understated elegance and gracefulness of vintage gowns with modern updates, while the Disney Fairy Tale Weddings by Alfred Angelo features ball gowns for a bride’s own happily ever after. Now, Truly Yours by Alfred Angelo will feature unique dresses that reflect each bride’s individual style.
The Truly Yours collection by Alfred Angelo will be available beginning Fall of 2017 at Alfred Angelo Signature stores in the U.S. and authorized specialty retailers worldwide. Gowns start at $695 to $1,250 (USD). Every year the Truly Yours collection will be refreshed each spring and fall seasons to incorporate current fashion trends while not losing the romantic feel of the traditional bridal gown.
Also coming in 2018, to further provide options for all brides, Alfred Angelo will release the new Bella Vita collection of perfect silhouettes for the plus size bride.
About Alfred Angelo Newco, Inc.
Alfred Angelo is the world’s leading manufacturer, wholesaler and retailer of beautifully designed wedding gowns, bridesmaids and social occasion dresses. Celebrating over 80 years in the bridal industry, Alfred Angelo is committed to providing, high-quality wedding and formal dresses at affordable prices. Designed and branded in four distinct collections, Alfred Angelo brings together an unmatched variety of styles, fabrics and sizes to dress the entire bridal party. In addition to manufacturing dresses distributed in more than 1,400 wholesale stores worldwide, the company also operates Alfred Angelo Bridal Signature Stores located in 24 states throughout the United States. For more information about Alfred Angelo, please visit http://www.alfredangelo.com. Follow Alfred Angelo on: Facebook, Twitter, YouTube, Pinterest, Tumblr.